Tuesday, May 15, 2007

T-Shirt Upstart Rallies Artists for Charity

This is pretty impressive, a t-shirt company I hadn't heard of, 70*7 commissions original designs to raise money for causes selected by the artists themselves.Definitely a place I'll be spending my money in the future.Currently you can purchase T's (remember theyre limited edition), the above design of the t-shirt still available to help an LA couple with the cost's of their daughter's cancer treatment (who unfortunately passed away April 17th), the couples bill totals in the millions.Read their story @ http://www.awishforava.com/ & see below for further info.

At 70*7 they commission genuine limited edition designs,
hand-printed and sold online to raise money for causes
selected by the artists themselves...

This month, flanked by an impressive line-up of visual
artists, 70*7 launches its first ever multi-artist Limited
Edition Series to assist an LA couple with the costs of
their daughter's cancer treatments. Ava Jaymes Cipriani was
diagnosed with Stage 4 neuroblastoma on April 20th, 2006,
her daddy's birthday. She was two-and-a-half years old. This
form of cancer strikes just 1 in 400,000 children. 70*7
donates $15 from the sale of every Limited Edition t-shirt
to charity, in this case http://www.awishforava.com.

After a year-long fight with her "cancer bug," Ava passed
away on April 17th.The total bill was in the millions.

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